AMPLIFY WITH OUTDOOR
WHY WE LOVE OUTDOOR ADVERTISING
THE BENEFITS OF OUTDOOR ADVERTISING
Join your audience on their journey!
Advertisers are struggling to connect with their audiences across an increasingly fragmented customer experience. It’s never been more important to make real connections with people. Outdoor advertising ensures every part of the journey is connected across the physical and digital world. Outdoor advertising delivers scale, impact and reach, with immediacy and flexibility – a powerful proposition for advertisers.
REAL AND RECEPTIVE AUDIENCES
Research has found that people are 2.5x more alert outside the home compared to screen time at home and are 2x more alert and likely to act. Alertness increases by 98% outside the home which drives the attention and memory necessary for advertising impact.
As the marketplace becomes ever more complex and competitive the need to maximise return on investment through efficient and effective marketing and advertising becomes increasingly critical. Outdoor Advertising should be a significant part of an advertiser’s marketing mix to optimise ROI.
LOCATION, LOCATION, LOCATION
High impact, high quality, always.
Every billboard site in the Civic Outdoor network has been carefully selected to ensure maximum exposure for our clients. We choose and invest in our locations based on high vehicular and pedestrian traffic flow, maximum visibility and enhancing the visual appeal of existing street-scapes to ensure our clients have a pure advertising canvas to make an impact and our communities remain uncluttered from un-permitted advertising.
